I spent a lot of years building businesses around what I was good at.

And for a while, that worked really well.

Hi, I'm Jessica.

I've been an entrepreneur for most of my adult life.

For 20+ years, I've built businesses, marketed them, taught entrepreneurs and helped business owners figure out how to get more customers and make more money.

So when someone tells me:

“I just need more clients.”

I get it.

I've spent a ridiculous amount of my life thinking about how businesses get people to buy things.

But I've also been doing this long enough to know that “I need more clients” doesn't actually tell me what the problem is.

Do you need more people finding you?

Are plenty of people finding you, but not buying?

Is your offer the problem?

Is your message confusing?

Are you spending all your time marketing somewhere your customers aren't?

Or would getting more clients actually make an already-overwhelming business even harder to run?

Those are the questions I'm interested in.

And I didn't always think this way.

For a long time, I was really good at doing what business owners are taught to do:

Grow.

Create the next thing.

Find more customers.

Make more money.

Figure out what's next.

Then a couple of years ago, I was diagnosed with breast cancer.

And everything got very quiet.

For the first time in a long time, I wasn't thinking about how to grow something.

I was thinking about my actual life.

When I finally felt ready to work again, I came back to business with a very different perspective.

I still love business.

I love the numbers. The psychology. The marketing. The weird little clues customers leave behind. I love looking at something that isn't working and figuring out why.

What I stopped believing is that the answer is always more.

More content.
More followers.
More offers.
More platforms.
More hours.
More fucking things to do.

Sometimes you absolutely need more clients.

But before I tell you how to get them, I want to know why you're not getting them now.

That's the work I love.

Give me the numbers. The offers. The customers. The marketing.

The thing that's working. The thing that isn't. And the thing you're absolutely convinced is the problem.

I'll start asking questions.

Because after all these years, I've learned that the thing a business owner thinks she needs to fix...

isn't always the thing I'd fix first.

And figuring out the difference?

That's my sweet spot.